Korea is known for many things: it’s music, culture and food are the most popular amongst the everyday person. Even though the country has seen a period of relative peace since the 1950s, their military prowess has seen substantial growth with the continued support of the United Nations and the USA since that period of time.
That being said, the ADEX exhibition in Seoul features products and services such as defence development, electronics systems, machinery, aerospace vehicles and much more. Add a little Eastern ingenuity and technology and you are sure to have a show that will wow audiences from all over the world!
Not to be outdone in the Eastern hemisphere of the world, our friends Roketsan from Turkey requested a design that would be both welcoming and awe-inspiring, to showcase their products and capability to an otherwise rare audience.
Not one to recycle old ideas and always trying to come up with something fresh and new, we created a design to convey exactly this message to the participants of the show. Simple, yet effective.
